First impressions matter. You don’t go on a date with food in your teeth. You don’t go to a job interview in ripped trousers (heavy metal drummer interviews excluded, of course). You don’t meet your in-laws hungover from the previous night. And you don’t put your app for sale in local app stores with a machine translated app description. Especially not in Germany.Read More
There are countless possible settings in which to place the action in a video game. It could take place in China during the Ming dynasty, any real or imagined galaxy, grandma's garden, some fictional 2D cartoon world, post-war Europe, or Salt Lake City after a zombie apocalypse (real or imagined).Read More
I met Stephen in Málaga in 2012 when I worked there as a localization tester. Stephen is an awesome guy and knows the video game industry quite well. I am happy he agreed to be thoroughly questioned as the first guest in the People in Games interview series.Read More
Before I worked in game localization, I did not realize how many strings had to be pulled to make a video game happen before I could finally enjoy it on my couch. And even now I don't really know.Read More
In two weeks, I will have finished my first 4-week course, in online marketing. For the exam, my team—Julia, Ramona, Helen, and myself—will have to present a complete online marketing strategy for our final exam. This plan will include finding the target market and analyzing how and where in the online world you should market with your budget. We have 4 days for this.
We are still looking for an interesting newish company to do the plan for.Read More